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"Just a quick note to thank you for your continuous professionalism and creative genius with the ability to meet deadlines. Together we even achieved Peugeot Ad of the Month with our ‘Hot Couple’ ad on the 207GTI and 207CC. I look forward to working with you and the team in 2008."

Mark Joosten,
Brighton European

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Media Buying

To ensure that Salefest clients get the biggest bang for their media buck, we work with Guru Media, a fully-resourced buying agency with access to the full suite of research and planning tools. These privileges are normally only available to national advertisers such as telcos, auto manufacturers and major retailers.

We attain for our clients the best rates and deals across all media, from print to radio, television and outdoor.

With Guru Media we can:

  • Make marketing across media platforms more efficient by exploiting synergies
  • Tap media sales expertise across online, magazine, radio, event and direct response
  • Leverage peer-group collaboration to fine-tune marketing-spend allocation
  • Create insightful, attention-capturing media
  • Consider your customers' pre-purchase behaviour and alternatives
  • Gather insights into your customers' lifestyle demands beyond your specific relationship
  • Use tactical timing of multiple media execution
  • Attach a creative mechanism for capturing the sources of marketing success
  • Broadcast vehicles for priming the market of potential business relationships
  • Print vehicles for educating the customer and qualifying the best candidates
  • Web-based vehicles for follow-up and action-oriented execution with qualified prospects
  • Face to face event vehicles for retention and highly qualified prospects
 
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